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Low Cost Internet Advertising Solution Versus Conventional Advertising

(category: Article-Marketing, Word count: 408)
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Since the early 90's, the internet has become known as a medium for advertising. It has also been preferred by consumers and businessmen in public shopping and business dealings. Unlike any other media, like television, radio and print, internet advertising solutions with its low cost has become widely used.

Due to the considerable growth in figures of internet users and because of the inexpensive internet advertising solutions, it has more capability for multimedia subject matter. It could capture texts, images, video and audio. The advertisers could produce logos, moving banners, animated and 3d imagery. With these in hand, advertisers mix these forms to produce successful and low cost internet advertising solutions.

Not only does an affordable internet advertising solution serve as a communication station, it also assists in an effortless system for transaction and distribution. This is the only medium that could help people do business within a short period of time.

With just one click and a money-saving internet advertising solution, shoppers could get all the information they need by visiting any web site. The businessman could obtain the services he needs. The company is happy doing business with their clients. The clients are happy doing business in the comfort of their homes.

Unlike meeting in person, wherein time and money could be wasted, the low cost internet advertising solutions benefits the company in which the services and products are receiving sales. Plus, it also benefits the consumers who receive comfort and satisfaction guaranteed.

Inexpensive internet advertising solutions are able to lead other advertising medium because they were developed to be interactive. When a consumer reads and clicks on a web advertisement, it is easier and more convenient to respond or inquire with e-mail and business reply cards. Unlike other advertisings, low cost internet advertising solutions' ability to answer feed backs in real time enables the companies to reply, resolves complaints and answer inquiries.

Internet advertising solutions provide a low cost and effective resolution for attracting targeted, high quality customers. This low cost internet advertising solution also provides web site publishers with a prospect to generate advertising revenue from their unsold marketing inventory.

Conventional advertising could never be replaced. However, because of developments in the technology, people prefer their services online. With low cost internet advertising solutions present, the consumers, companies, advertisers and even the common people's lives have been given a deserving contentment.

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Well Written Articles Can Help You

(category: Article-Marketing, Word count: 916)
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You've heard it time and time again: if you want to get your name out there, write articles and allow them to be freely reproduced (with a resource box pointing back to you, of course). Largely, that is true. Well-written articles can:

- help you build your profile as an expert

- draw traffic to your website, and

- help you to build a database of potential clients through associated e-courses or a newsletter.

So far you probably haven't heard anything you didn't already know. What YOU are likely to be struggling with is the process of actually writing the article. Sure, you can come up with the content - but how do you really grab those readers? How do you keep their attention all the way through? And most importantly, how do you make them want to come back for more?

Let's assume that you understand the basics of constructing and editing an article (it has a beginning, middle, and an end and you know how to check the grammar and spelling.) Most of us can manage that. But if you're not content with simply "getting something out there" - if you want to WIN readers - then you need to start thinking about what they want to know, rather than what you want to tell them.

Put your readers first - every time. Give them what they want, and they'll be queuing up to read anything you produce. Give them something bland (or worse, blatantly self-serving) and they'll blast by you so fast you'll be spinning in the back draft.

The following four steps will give you a blueprint for writing articles that captivate your readers - whatever the topic.

== 1. Find Out What Your Readers Really Want ==

Sometimes you'll know what they want because you're an expert in the field, and understand the problems. If you don't know the subject area well, you'll have to do more research. Look for forums on your topic and see what people are discussing. What are the problems that need solving? Can you provide an answer? ("If they have a headache, give them an aspirin.")

== 2. Start With An Attention-Grabber ==

Spend time working on your opening. Try to avoid trite questions like "Have you ever wondered why so many people find it difficult to lose weight?" Firstly, it's dull. Secondly, it's not targeting the person reading the article - what do they care about the difficulties "many people" have with losing weight? They only care about THEIR weight problem!

Try to come up with an opening paragraph that gives the reader that warm "Hey, this is about me!" feeling right away. Better still; try to generate a rush of excitement - "This could be the answer I've been looking for..."

Example: "The diet gurus make it all sound so easy: to lose weight, all you have to do is expend more energy than you take in. Huh! If it were that simple, the "Big People" stores would be out of business in a heartbeat. Luckily for those of us who are tired of diets, gyms and dull group meetings, there is a back-to-basics way to tackle this. A way that won't cost you a fortune or leave you feeling deprived."

== 3. Write As You Speak... Then Edit! ==

The sample opening above also illustrates the importance of the tone you use in your article. You need 'meat' in each article, of course, to make it worth reading - but make sure it's not indigestible!

You're better off writing your article in a natural, relaxed style that's akin to normal conversation. It doesn't matter if the first draft is a little too informal - you can fix that when you edit. Naturally you don't want to irritate your readers with a too-breezy style, but too-formal is worse. Readers may want facts, tips, and strategies, but they hope to be entertained, too! Let your personality shine through.

== 4. End On A High ==

What's one of the biggest problems with most articles? They fizzle out! Writers often don't know how to end on an upbeat note. They either just stop dead or they come up with a trite ending like: "So what are you waiting for? Get started today!"

The beginning and the end of your article are the two parts that make the biggest impression. Start by creating a feeling of anticipation... and leave them feeling satisfied (or excited) when you finish.

If you are offering advice to help them solve a problem (like obesity) gives your readers a reason to feel optimistic and good about them. Don't make rash promises... but do offer hope. If you are giving hints on marketing or business, sum up the benefits of acting on your tips. You can also experiment with using a pithy/humorous quote, or giving readers a specific action to get them started. Be creative - and don't rush it.

Here's a final tip: create an article-writing cheat-sheet for yourself. Divide it into beginnings/middles/ends and add more useful strategies as you think of them. (For example, using the tips in this article, you might write: ENDINGS - end on a high, offer hope, use funny quote, suggest action to get started.)

Do this, and you'll be steadily cranking out articles that everyone wants to publish!

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Article Marketing Learn How To Use It And Boost Your Sales And Serps

(category: Article-Marketing, Word count: 446)
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Understanding the Big Picture

My guess is that by now, you are starting to see the big picture with article marketing. Whether you are attempting to increase your search engine rankings by submitting to multiple directories, or you are looking to increase you direct traffic, article marketing is powerful.

Even if you are not focusing on search engine rankings, generally you should find that as you article market, your websites will become more popular. They will naturally receive more backlinks and traffic, and generally your search engine ranking will go up, even without any special emphasis on it.

One of the powerful things about article marketing, especially if you are building a list, is that subscribers who come to you after reading one of your articles tend to buy more than subscribers who come to you from many other traffic sources. Generally, when someone subscribes to your list after reading one or several of your articles, they already are beginning to trust you, and might buy from you sooner than someone who needs to read several emails from you and perhaps communicate online before they will purchase. Article writing simply provides a unique opportunity for you too attract subscribers to your list who have a prequalified interest and trust in you.

Maintaining Patience as it All Comes Together

When you first get started with article marketing, things will probably move slowly for you. One of the things that happen with article marketing is an exponential effect. When you have only 3 articles written, you are not going to have a flood of traffic. But if you write and submit a few articles a day for several weeks or months, you will begin to experience an incredible effect, and it will all become worthwhile. Remember, you will continue to receive the effects of articles you have written for as long as they are online and published. So when you have 10 articles or 100 articles online, you will have 10 times or 100 times the traffic that you will receive after the first article.

It is easy to become discouraged when you have written just a few articles, and your revenue is not consistent with the time you put into article writing and submission.

In fact, I will go so far as to say, if you are only going to write a few articles and then quit, you might as well not write or submit any articles. Article marketing is extremely powerful, but it is most powerful when there is a cumulative effect, and that cumulative effect takes time and multiple articles and submissions.

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Three Things To Do Before You Submit Your Article

(category: Article-Marketing, Word count: 732)
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To all writers and non-writers out there, now is the moment to start dig up those generative writing skills rear.

With late connectedness subject comes the popularity of information-based marketing, which is one of the oldest and most good techniques in effort targeted prospects to sites and converting them into buyers. This is why article composition, submissions and publications are also deed common.

There are already umteen tools that grouping can use to play the enation of distributing their articles statesman easily. Tho' this is valuable in exploit the listing statesman exposure, which is exclusive half of the prevarication.

Let us use a wait no. at the unrefined mistakes that any group micturate before submitting their contents to article directories:

1. Confusing the faculty to support the articles with the think to compose them.

In article work, there are trine key benefits why you are promoting them; branding, move procreation and encouragement, which are all part of your optimization efforts.

But there is only one ground why you create an article, and that is to inform your chance. If the article is not convergent on this direct and most key utility, it present break to attain the triplet packaging benefits because no one present be interested in measure them.

You pauperism to personage out firstly how to get group to scan what is in your article, then play them plosive on your ingenuity box. You can reach this by producing outmatch list.

2. Failing to exploit the promotional opportunities of article marketing.

You may fuck already that your articles can service you create additional links punt to your position. But do you hump that you can get solon visitors and better see engine results from that aforesaid articles?

Refer keywords at strategic places. Upright be careful not to overdo them. Some are change using fix texts which is also an good method. But it is big to fuck that age of the directories are not competent to hold this.

Think that is not exclusive most the course backmost to your place. Air of doing fountainhead in your article marketing is getting picked up by publishers with a titanic circumscribe of audiences and gaining the cognition of leveraging different brands because of the lineament of your occupation. Advisable activity engine results also are uppercase benefits.

But these things do not put untold money in your sac. There are separate factors that can channelise your article marketing efforts into an possibility that can increment your earnings. Not honorable gain the number of visitors to your situation.

Sign out with a contrive and see to it that your article testament assist the answer that you witting it to soul.

3. Publishing accumulation that does not provide your readers.

Maybe in the writ of work articles, you are thought that all that is you sought is course backward to your position. And any visitors it can create are small.

Work what? Not all article banks and directories are effort to tolerate your assemblage automatically. Oftentimes, they acquire whatsoever guidelines and specifications on the articles that they are accepting.

You can individual the confine of sites you can submit to by penning articles that the directories necessity to share with opposite people. All it takes is one house with a centred grand readers to process your possibleness interview overnight.

Indite the articles that publishers want in their publications if you require your article marketing to play the most efficacious way for you. This also agency you hit to obey the accepted guidelines, language checks, researching on a sound matter and even hiring a author to produce a righteous content on your behalf.

In the end, it is all rattling a concern of prize on your share. You can start effort a lowercase danger from hyperbolic links backwards but on a very radical tier. Or enjoy large danger from a young thespian reading making lineament contents.

It gift be your prime. You may not be alert of the fact that an article submitted on directories is not meant to feature the selfsame dismantle of danger as highly-targeted assemblage ones geared on a marginal foregather of group.

Inform the difference between these two and it leave sure better you bed what kinds of articles to write and to submit.

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Article Marketing Can Increase Your Traffic Do Article Submission For Seo

(category: Article-Marketing, Word count: 504)
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Are you searching for a method to promote your website or business? If so, read on to discover a website promotion method that costs virtually nothing to implement.

Article writing provides you with an excellent method of increasing the PR (page rank) of your website. The only expense to you is a little time to write short, informative articles that have value to others.

The articles you have written can then be submitted to some of the best article directories such as Articledashboard.com, ezinearticles.com, goarticles.com, isnare.com, and articlealley.com

Article marketing is a great way to increase the flow of traffic and visitors to your website. If you are a business person and have a website, you may have heard the term SEO or search engine optimization. Article marketing is a very effective way to promote your business or website.

In simple terms SEO uses tactics such as keyword optimization to achieve a better placing in the search engines, resulting in more visitors and hopefully more sales for your business. Google operates a site ranking system commonly known as page rank. Page rank is partially based on the quality of your website content but also looks at how many other sites are "back linking" to your website. A website with more back links should hold a better search engine placement and in turn receive more visitors.

Once you have written your articles, make a list of article directories where you wish to submit your articles. Most directories will ask you to create a free account before articles can be submitted. Once you have your accounts in place, you can begin your article submission. Article directories must approve your submitted articles before adding them to the article directory.

Try to make your article interesting, factual and useful to others. Do not just write a 300 word advert for your company or service as it will most likely be declined. Make sure the title of your article accurately describes the content of the article and contains keywords associated with your subject. Layout the article in short paragraphs, do not bunch all the text together as it looks terrible and web users will rarely read large sections of text.

It is a known fact that web users have a very short attention span and tend to skim over large sections of text, so make it easy on the eye and easy to read. Most article directories provide a resource box into which you can place your name, a little information about you or your business and - this is the important bit - a hyperlink to your own website. This link creates the back link to your site and will help to improve both visitor numbers and search engine placement. The more back links you have, the more traffic you will receive. Do not link directly to affiliate sites as they will usually be declined, instead link to your own site and include your affiliate links there.

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Submit Article 101 Get Free Publicity With Article Marketing

(category: Article-Marketing, Word count: 543)
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If you are looking to gain exposure and increase traffic for your website, there's a terrific new way to spread the word about your new spot on the world wide web. A submit article directory is one of the best, free ways to promote your business. The bottom line is that not everyone has the advantage of being able to afford a large marketing campaign, print or television advertising.

If you've ever been browsing through a website and found an article with a brief paragraph at the end, which shows the author's name and a link to their website, then you have already experienced the success of how to submit an article in exchange for free publicity. An internet entrepreneur prepares an article, which is centered around their niche and submits it to a submit article directory. This process begins to work when other webmasters visit the submit article directory in search of articles for use on their own websites. Everyone wants interesting content for their website and this is a great way to find it. They may see this article and decide to add it to their site with the condition that the author is given full credit at the bottom of the feature. The credit will likely include the author's name, brief bio and link to their website.

For each individual who reads your article, there is added potential for new customers. If they weren't interested in your specialty, they wouldn't be reading the article in the first place. So, you've already reached someone who has a direct interest in your product or niche. Once they are finished reading the article, they are likely to visit your website if they found the information to be valuable.

Submit article directory services are completely free for writers, as well as webmasters. Consider that you are opening an internet collectibles store and need to gain interest, spread the word and find customers for your new business. Well, you are obviously a collectibles expert since that's your chosen business, so write about it. Select a topic, write a brief feature, offer advice and submit the final copy to a submit article directory. At the bottom, always be sure to include a brief paragraph with your name, some information about your new company and a link to your website. When other webmasters stop by the submit article directory in search of news for their site, they may be inclined to use your work on their website. If they do, they will also include a link back to your site.

Submit article directory services provide the potential for a large amount of increased traffic and exposure for a new, or existing, website. There is no better way to gain respect in your profession than by being knowledgeable about what you do. If you are, it will shine through in your work and people will be drawn into your site in search of even more information. Submit article directory services are one of the most powerful new promotional tools available to online entrepreneurs and, best of all - they don't cost a penny! It's true what they say - the best things in life really are free.

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Be Seen In Article Marketing

(category: Article-Marketing, Word count: 866)
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Have you ever searched for anything on the Web? Chances are you have. Do you tend to click on sites that appear at the top most of the page or on the first page, in general? More often than not, you do. This is because we are assured that the first few sites that come out on the first page of your search engine contains the bulk of what you are looking for.

Much is the same for Article Marketing. Many of the consumers looking for articles know that those sites that appear first are the quality sites. Let's break down "quality sites"? Quality sites are those who have received a high score and thus have been given a high page rank by Search Engine Optimizers. Quality sites are also those who generate a hefty amount of traffic over a period of time. As more people have seen your articles, the better the review for your article market.

Let's not deny the fact that when people observe that you have a large amount of accounted for visits for your article, the interest of the people rises. As interest is raised, traffic is generated. If you have more to offer to these consumers and if you are able to maintain this interest, then like the snowball technique, people's referral to your site will just go on and on. But how is this done? If you are starting out, you may not know just where to begin in order to reach that level of exposure you are aiming for. How does an ordinary site become a quality site?

When an ordinary site becomes a quality site, a number of factors have to be considered. First, you have to have a catchy phrase as your title. Make sure though, that the content of your article can be summarized in that one catchy phrase and serve as your title. In this manner, your consumers won't have to tire themselves of browsing over the length of your article just to see the point you're trying to make. Consumers want quick results, and having a catchy and informative title will do the trick.

Second, is to generate the necessary amount of traffic. Who would've thought that traffic would ever be appreciated? Apparently, in Article Marketing, it highly is. Generating traffic can be easy but it would take several steps. The first step is to distribute your articles. The easiest method is by handing them over to several article directories. These article directories, easily accessible on the web, would be able to give your article as much exposure as possible. Yet, another way for you to accumulate traffic is by having link partners. These link partners would not hesitate to publish your work if they see that they can benefit from it as well. If they assess that your articles have the content that can attract consumers, then they will accept the opportunity. This is because, if the readers of your article enjoyed the content, it is likely that they will also visit the links available on your article. These visits will benefit those link partners.

Another approach to making sure your articles are distributed is by joining several forum sites. These sites have to have some relation to what you're trying to pitch in your article, because if the forum notices the relativity of your content, then they may just allow you to publish your articles on their sites.

Distributing your articles as newsletters may also serve you well. But in order for you to issue these as newsletters, you have to have worked up an email list worth sending newsletters to and an email list consisting of audiences who would be interested by the content of your article.

Make sure that your articles are distributed to as many publishers as possible. This may serve as another approach to generating traffic. If you send them to only one publisher and wait for the results, your waiting may have ended in vain. So take the initiative and distribute them yourself. The higher responses you have from these publishers, the better chances you have of producing traffic.

Lastly, in distributing articles, specific audiences have to be targeted. If you know who your audience is, you would have a better chance of formulating an article that would hold your audience's interest. Be aware of your audiences' accessibility to the Web, as well. If most of your articles are targeted to audiences who have few connections to the Internet, you won't be generating that much traffic and hence you won't be seen from the immense competition in the domain.

These are generally the ideas that can be used to assure the exposure of your article to a number of consumers. At the same time, you won't have to worry of the costs because most of the methods mentioned, offer free advertising. If some of the means you have employed to distribute your articles may require some cash, just think of it as an investment. In Article Marketing, as long as you stay with the idea, you will be raking in profits in time.

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Evaluating The Response To Your Internet Marketing

(category: Article-Marketing, Word count: 567)
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Starting an Internet marketing campaign is only the first step in the battle. Sure it is a good idea to start an Internet marketing campaign if members of your target audience are likely to use the Internet to research or purchase the products you sell or the services you offer but these marketing efforts may turn out to be a complete waste of time if you are not diligent about evaluating the response to your Internet marketing. This means each time you implement a change to your marketing strategy; you should evaluate the results of the change to determine whether or not it generated a greater profit for you. This is important because it can help you determine what is working and what is not working for you.

Evaluating the response of your Internet marketing can be done in a number of different ways. Customer surveys and embedded HTML code are two of the most popular methods of evaluating the effectiveness of an Internet marketing campaign. Customer surveys can be as simple or as complex as you like depending on the amount of feedback you would like to receive. However, one of the most effective ways to find out how well your different marketing tactics are working is to include a question asking the consumer where they first learned about your products or services. This is important because if you find a great deal of your customers are learning about your products or services through a particular venue, it is a good indication this method of advertising is working quite well for you.

Embedding code into your advertisements for the purpose of receiving feedback is also a popular method of evaluating the response to your Internet marketing strategies. Advertisements can be coded so the business owner receives feedback each time an Internet user clicks through a particular advertisement. This is useful for letting the business owner know which of his advertisements are attracting the most attention. If the business owner is using two different designs for his advertisements he may discover one design is attracting more attention than others and may make the decision to convert all of the advertisements to a more effective style. Similarly a business owner who is running the same advertisement on several different websites may discover he is receiving more traffic from one website than others. He may also discover some websites are not attracting much attention at all. This would give the business owner an indication of which advertisements to cancel and which ones to keep running.

Finally, the response to an Internet marketing campaign can be evaluated by carefully reviewing website traffic statistics after implementing changes to the marketing strategy. This information is useful because an unusual spike in the amount of website traffic immediately after implementing a stage of the marketing campaign can provide positive feedback that the change was well received by potential customers. While this method of evaluating the response to an Internet marketing campaign can be effective it is important to note implementing multiple changes at once will make it difficult to determine which changes were the most effective. Therefore if you plan to use website traffic as feedback for how well your marketing strategy is working it is important to only implement one major change at a time so they can each be evaluated separately.

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Anatomy Of An Article Submission

(category: Article-Marketing, Word count: 502)
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Writing and submitting articles to publishers in order to promote your business, services and products is a wise choice for any entrepreneur. The only cost for this kind of marketing project is your time and, if you want the maximum benefits, the amount you pay your proofreader/editor.

Many people are overwhelmed by the submission process and don't know where to begin. I have outlined below the ten steps I take with each article submission project. Having a process in place makes organizing submissions so much easier and removes the confusion of where of what to do first.

1.Start by having your article proofread and then add it to your website. Make sure you have a catchy title and a by-line that compels readers to take action.

2.Use a text to html tool to format your by-line so that your URL will appear live when your article is posted on a site. I recommend you use the tool at http://thephantomwriters.com/link-builder.pl

3.Collect the information you'll need for most submission sites including: title, author name, address, phone number, e-mail, website URL, topic, two line summary of the article, word count, line count, article URL, auto responder address (if available), document file names and 10-15 keywords.

4.Make a list of the type of submission sites appropriate for your article. I use EzineAnnouncer to collect and keep track of my submission list and I always write down the categories that are a match for my article. My latest submission qualified for more than 400 sites but your success depends upon your article topic.

5.Begin submitting to sites that accept articles by e-mail. Never send an attachment unless asked. Incorporate the entire article into the e-mail and include an option for the recipient to opt-out of your list.

6.Your next step should be to sign-up for all new submission sites on your list that require registration. Typically, you have to wait for a confirmation e-mail before submitting. You can move on to the next step while you wait.

7.Submit to all sites you have registered for and to all sites not needing registration but offering a submission form.

8.Check your e-mail, confirm your new accounts and visit those sites to add your article. Keep track of your login and password for each site.

9.Update your submission list by removing or correcting bounced e-mail addresses and URL errors. You will also need to add your new submission sites to your list.

10.Create a report to keep on your computer with the name and URL of the sites you used for submission. Update this list when you submit your older articles to newly discovered sites.

Create your own submission process by building on the steps I have provided and you will find your submissions taking less time while helping you to become more organized.

(c) 2005. Davis Virtual Assistance. All rights reserved. Permission to publish online or in print granted provided the article and byline are kept intact with links are made live.

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