Search for an article


Ppc-Advertising Articles

Easy Profits With Pay Per Click

(category: Ppc-Advertising, Word count: 746)
Share this article on: Facebook, Twitter, Whatsapp

PPC is one of the four basic types of Search Engines. PPC is also one of the most cost-effective ways of targeted internet advertising. According to Forbes magazine, PPC or Pay Per Click, accounts to 2 billion dollars a year and is expected to increase to around 8 billion dollars by the year 2008.

Let us take a quick look at how PPC Search Engines work.

These engines create listings and rate them based on a bid amount the website owner is willing to pay for each click from that search engine. Advertisers bid against each other to receive higher ranking for a specific keyword or phrase.

The highest bidder for a certain keyword or phrase will then have the site ranked as number 1 in the PPC Search Engines followed by the second and third highest bidder, up to the last number that have placed a bid on the same keyword or phrase. Your ads then will appear prominently on the results pages based on the dollar amount bid you will agree to pay per click.

How do you make money by using PPC into your affiliate marketing business?

Most affiliate programs only pay when a sale is made or a lead delivered after a visitor has clickthrough your site. Your earnings will not always be the same as they will be dependent on the web site content and the traffic market.

The reason why you should incorporate PPC into your affiliate marketing program is that earnings are easier to make than in any other kind of affiliate program not using PPC. This way, you will be making profit based from the clickthroughs that your visitor will make on the advertiser's site. Unlike some programs, you are not paid per sale or action.

PPC can be very resourceful of your website. With PPC Search Engines incorporated into your affiliate program, you will be able to profit from the visitor's who are not interested in your products or services. The same ones who leave your site and never comes back.

You will not only get commissions not only from those who are just searching the web and finding the products and services that they wanted but you will be able to build your site's recognition as a valuable resource. The visitors who have found what they needed from you site are likely to come back and review what you are offering more closely. Then they will eventually come back to search the web for other products.

This kind of affiliate program is also an easy way for you to generate some more additional revenues. For example, when a visitor on your site does a search in the PPC Search Engine and clicks on the advertiser bided listings, the advertisers' account will then be deducted because of that click. With this, you will be compensated 30% to 80% of the advertisers' bid amount.

PPC is not only a source of generating easy profits; it can also help you promote your own site. Most of the programs allow the commissions received to be spent for advertising with them instantly and with no minimum earning requirement. This is one of the more effective ways to exchange your raw visitors for targeted surfers who has more tendencies to purchase your products and services.

What will happen if you when you integrate PPC into your affiliate program?

PPC usually have ready-to-use affiliate tools that can be easily integrated into your website. The most common tools are search boxes, banners, text links and some 404-error pages. Most search engines utilize custom solutions and can provide you with a white-label affiliate program. This enables you, using only a few lines of code, to integrate remotely-hosted co-branded search engine into your website.

The key benefits? Not only more money generated but also some extra money on the side. Plus a lifetime commissions once you have referred some webmaster friends to the engine.

Think about it. Where can you get all these benefits while already generating some income for your site? Knowing some of the more useful tools you can use for your affiliate program is not a waste of time. They are rather a means of earning within an earning.

Best know more about how you can use PPC search engines into your affiliate program than miss out on a great opportunity to earn more profits.

Article Written By J. Foley

Share this article on: Facebook, Twitter, Whatsapp

Adsense Is Vital For Content Sites

(category: Ppc-Advertising, Word count: 219)
Share this article on: Facebook, Twitter, Whatsapp

The first reason why Adsense is vital for content sites is because it has come a long way in understanding the needs of publishers and webmasters. Together with its non-stop development is the appearance of more highly developed system that allows full ad customization.

The second reason is the capability of the Adsense publishers to track not only how their sites are progressing but also the income based on the webmaster-defined channels. The new improvements in the search engines gives webmasters the ability to monitor how their ads are performing using customizable reports that has the ability to detail page impressions, clicks and click-through rates. With real-time reporting at hand.

The final reason is that the advertisers have realized the benefits related to having their ads served on targeted websites. As a result, increasing the possibility that a web surfer will have an interest in their product and services.

There was a time when people were not yet aware of the money to be achieved from advertisements. The cash generated only came into existence when the webmasters and publishers realized how they can make Adsense be that producer. In those days, the content was the most important factor that was taken quite seriously. It still is. With the attraction of money.

Share this article on: Facebook, Twitter, Whatsapp

5 Tips To Boost Your Ppc Results On Google

(category: Ppc-Advertising, Word count: 855)
Share this article on: Facebook, Twitter, Whatsapp

As costs of PPC campaigns are increasing, internet marketers are more than even under the pressure to deliver positive results. The performance of PPC campaigns is dependent on following factors:

- The impression rate

- Your ad position

- Click thru rate (CTR)

- Conversion rate

Finding the right balance between impression rate, ad position and clicks is the starting point to successful PPC advertising. Before exploring tips to help your campaign perform better, let's quickly sum-up the concept how Google displays your ads in its sponsored results:

* Daily budget controls frequency of your ad display

The frequency is expressed by number of impressions. If your daily budget is not high enough, your ad may not show all the time (meaning you don't have enough impressions per day).

* Ad position depends on the Rank Number

The higher the rank number, the higher is your ad's position on the page. The rank number is calculated based on the following formula:

Rank Number = CPC (Cost Per click) x CTR (click through rate) x (Ad quality)

Now we're ready to explore what practices are more likely to help us improve PPC campaigns performance:

1/ Improve Ad Delivery

If your ad does not show up every time when searches are performed under your keyword, it may be a sign that your daily budget is not high enough. As you now know, how frequent of your ad display is controled by the daily budget. If you would like your ad to be shown more frequently, please consider to increase your daily budget in order to receive a maximum exposure for your ad.

Normally, you have 50% margin for your daily budget. For example, if your desired daily budget is $10.00 per day, you can set your actual daily budget on Google to $15.00 per day, because your actual spending is based on your click thru rate, by setting the daily budget higher will allow your ad to get more exposure, but your actual spending may still be in your desired daily budget range.

However, be sure to monitor your daily advertising costs and if they are rising too high, decrease the budget on the safe level.

2/ Improve Ad Delivery per Keyword

Each campaign can have one or more adroups. An AdGroup is a group of keywords and ads that will display when those keywords are searched for on Google. You may have experienced a situation when only few keywords out of the whole AdGroup trigger your ad. The explanation lies again behind the daily budget that controls a number of impressions for your campaign. These impressions are distributed between individual AdGroups and further between individual keywords. So it may happen that some keywords in a particular Adgroup have more impressions than the others, meaning some keywords trigger your ad more frequently than others.

If you want to improve the ad delivery for your targeted keywords, you can consider splitting your keywords and creating a new campaign for keywords with low impressions. This should improve the frequency with which they will trigger your ad.

3/ Optimize your Adgroups

As mentioned above, each campaign has one or more adroups that all share campaign's impressions. Often, the impressions are not divided evenly between adgroups. So it may happen that some adgroups have more impressions and show their ad(s) more frequently than others. It is a very similar scenario as with keywords we just described above.

To improve results of your low-performing adgroups, you can consider to create a new campaign for them in order to increase the frequency with witch they show your ad on Google.

4/ Analyse your Clicks

Make sure the clicks are made for specific, targeted keywords. If you're getting lots of clicks on non-targeted keywords, consider reducing Max CPC and/or your ad position in order to improve your ROI. Similarly, you can raise bids for targeted keywords that are performing well.

5/ Optimize your Ads

Make sure you bid on targeted keywords, create compelling ads and link them to relevant content on your website. The keywords you chose will segment the market and target your desired audience. If you won't chose wisely, you'll finish targeting the wrong market and wasting your advertising budget. The ad you create needs to attract attention of your prospects. It needs to communicate your unique selling feature - in other words, what makes your product/service different from others and why a visitor should visit your website. Be specific about your offer and include call to action. Lastly, guide visitors to the content on your website where they can access more information about the offer advertised. The landing page should also clearly state what is the next natural step to make - buy your product, download the white paper, sign up for a free trial, etc.

PPC management requires lots of work and testing but if you stick to the basics you can make money instead of losing them. Remember, the only measure that matters on the Internet is the profit you make.

Share this article on: Facebook, Twitter, Whatsapp

An Adsense Yahoo Publisher Network Comparison

(category: Ppc-Advertising, Word count: 618)
Share this article on: Facebook, Twitter, Whatsapp

As more and more people are hosting their own webpage or pages, advertisers have learned how to make contact with the audiences who visit the pages. And not just randomly either; there are now advertising programs that target ads specifically to the site that the person is viewing. They are called contextual advertising programs because they search through the context and content of a page and identify keywords. They return ads to that page that the program believes would be relevant and interesting to the viewer. For example, if you are visiting a website on low fat recipes, you might find ads about low fat products or weight loss products.

Website owners aren't the only ones using this form of advertising to generate revenue. You'll see these ads on search engine pages themselves. For example, on Google, the ads appear in a column on the right hand side of the results page. The keywords you enter in the search box are used to target ads to you. Advertisers are hoping that the short ad they supply will lure you to their site, where hopefully you'll either order their product or use their service.

Website owners can now earn money by allowing contextual advertisers to place ads on their webpages. The more people visit and click the ads, the more money the advertisers will pay to the website owner. Many website owners make a considerable stream of income from these programs. But the ads have to be well targeted in order to get people to click. Which is why right now there is so much excitement about a new contextual advertising program being tested and prepared for the market. Everyone out there making money on contextual advertising is waiting to see if the Yahoo Publisher Network (YPN) product will return better results than the leading Google Adsense product.

At the moment, YPN is still in beta testing. A group of users were invited to trial the product and the reviews on blogs and postings all over the web are somewhat consistent on one aspect. As of now, it seems that YPN is not returning ads that are as relevant as the ones that Adsense users are finding. For example, one blogger reported that on a website on PHP programming, YPN returned ads for a florist and for a phone service provider. The blogger couldn't understand what words the YPN program picked up for the florist. But it was the word 'hello' that apparently signaled the ads regarding the phone service.

Additionally, some users have complained that YPN doesn't seem to update earnings and visitor information as often as Adsense. So website owners have to wait to learn if changes they have made have actually impacted the visitors that they get. However, although neither program will release payment schemes until you register as a user, it seems that YPN is paying more per click than Adsense. But the feeling is that payments will be made more appealing long enough to get website owners to switch from Adsense to YPN, but then prices will even out. Some argue that in the long run it won't matter if YPN pays more if they can't improve their ad relevancy because they won't get the number of clicks from visitors to see a real difference in their earnings.

As YPN is being tested, they are getting opinions and feedback from the participants. So in time, the service may be improved. However, competition for Adsense is a healthy thing. It will force both companies to continually strive to improve their service and offerings so that webmasters can continue to benefit from a healthy stream of income in the future.

Share this article on: Facebook, Twitter, Whatsapp

Are You Getting Bumped On Google Adwords

(category: Ppc-Advertising, Word count: 487)
Share this article on: Facebook, Twitter, Whatsapp

After consulting with many people I've never seen so much confusion regarding how bids are determined by Google.

Some people believe that you pay what your Max Bid is and others believe that you pay 1 penny more than the

person below pays.

Neither of those are actually true. It's rather a combination of those. This confusion has lead many to pay way to much for there bid position because they don't see the necessity in monitoring bids.

Let me give you an example:

Bidder 1: Max Bid is .55 but pays .51 per click.

Bidder 2: Max Bid is .50 but pays .21 per click.

Bidder 3: Max Bid is .20 but pays .06 per click.

Bidder 4: Max Bid is .05 but pays .02 per click.

Bidder 5: Max Bid is .01 and pays .01 per click.

Hopefully you are seeing a pattern here. The truth is that you actually pay only 1 penny more than the person below you's Maximum Bid.

But then why is it important to monitor bids you might ask if Google makes you only pay 1 cent more than the Max Bid of the person below you?

In the senario above the best value position is being in #2 because #2 is paying 30 cents less per click than bidder #1. The bid gap difference between position #2 and #3 is only 15 cents.

So you can have nearly as many clicks as position #1 for over half the cost. If you have 1,000 clicks position #1 is paying $510 and position #2 is paying only $210. You are saving over half which means increased profit margins for your company.

But here a bidder can use a dirty trick to raise how much you are paying per bid with a little known technique which I call Bumping!

Let's say you are Bidder 2 and you get used to paying 21 cents per click.

If Bidder 3 is savvy (and more and more bidders are) he could Bump up what you are paying.

He/She can increase their Max Bid to 49 cents, while still only paying 6 cents per click. All of the sudden you are paying over double per click than what you were paying before.

With Google being more and more competitive this is happening more frequently and is used to cause you to over pay for your clicks, put you out of business or drop your position, so that they can take over position #2 for a lower cost than what you are paying.

To avoid having this happen to you, you really need to monitor all of your bids to make sure that no one is "BUMPING" you. However, since everyone is always changing their bid prices over the many keywords you have, it is nearly impossible to keep up with monitoring this without a specific software...

Share this article on: Facebook, Twitter, Whatsapp

Google Adsense What Pamela Anderson And Mr Rogers Taught Me

(category: Ppc-Advertising, Word count: 998)
Share this article on: Facebook, Twitter, Whatsapp

There's a man or woman out there right now who getting trounced by his Adsense competition. And it's all his fault. Sure, they may not know that, but that doesn't change anything. They're still getting beat.

I want to get a point across, a point that I ignored in my last article regarding Adsense and Adsense site content. Whether you're doing content for your site, or content for promotion of your site, the old adage applies: don't sell the steak, sell the sizzle. In short, make your content shine out from the others.

Understand that this article is not a license to dismiss quality content. I'm not telling you to write and produce content that has no quality or meaning for your Adsense site. Not at all. But what I am saying is that you should strive to create content that appeals to, let's say, the reader's baser instincts. There's no reason why your content can't touch an emotion of some kind, as well as inform.

Let's face it, types of emotional stories appeal more than another boring story. It's the reason why the "National Enquirer" is selling millions of copies more every week than the New York Times.

I'm talking about creating content that fills a need in the realm of human emotion. Want, need, or desire. Any copy can fill that, if thought out properly.

Let's look at a few things to think about when you're creating content for your Adsense site, or for an article promoting your site.

1. The Pam Anderson Effect: Come Up With A Great Headline

Any major marketer or writer worth his salt will tell you that he works on the title to a advertisement or a story more than anything else. John Caples, the great mastermind said that he'd work on a headline twice as long as the copy for an ad itself.

He and all great marketers know one thing: if the title or headline doesn't grab you, if it can't get your attention, then your efforts (and your good article with the boring title) are going to be lost in a sea of other articles and content, probably never to be found. And the last thing you have to waste is time and energy.

For some reason (probably because I had just come back from vacationing a week in Yosemite), I had forgotten this very headline rule when I wrote my last article. I simply called it, "Web Traffic for Adsense: A Primer".

That was pretty stupid of me.

What was I thinking about? What a silly, boring title. You get nothing out of it, it's about as generic as a title could possible be.

It sounds like the title to every other informative piece about Adsense out there. That title did nothing to provoke, to make people ponder. And in this competitive Internet market, you need to prod your reader a little to stand out. Sometimes you need to prod a lot.

Consider this: the very nature of information is to, well, inform. A headline should draw people in, and raise the curiosity factor of the person looking for the information.

Marketer Joe Vitale wrote something of this in his great book, "Hypnotic Marketing". He said that the marketing press releases he does have to have what he called the "P.O." factor.

In short, they had to be "practically outrageous."

He didn't say to lie. He didn't say to shock. He called it being "practically outrageous". In other words, Vitale strives to write articles and press releases that step outside of the norm.

Just like good ol' Pam, we have to put ourselves outside of the norm to give our content and articles the attention and readbility they deserve.

2. The Mr. Rogers Effect: Put Yourself In The Reader's Shoes

It's so easy to get caught up in creating content, while being hunkered down in your own little niche/ world, without considering that your audience, though they are looking for the material that you are giving them, might simply be overwhelmed by it. I'm talking more here about presentation than anything else.

When I create content, of put content in my site, I don't post it right away. I finish it, then I go away for while, then come back to it later. It's amazing all the things I come across that I later realize may be over the head of the very person I'm targeting.

I think one of the reason that forums are so popular right now is that they contain information that's easily spelled out, and that information can be questioned and elaborated on.

In short, we need to "keep it simple", for the reader's sake, and the building of our online presence and reputation. People want to know about what you're telling them. Don't make it harder for them to get the message you're trying to get across.

When people know they can get content that's not only in abundance, but easily digestible, they'll come back.

Dan Gookin was a man who had a idea to create a easy to understand book on learning DOS, the computer language. He created a book, and none of the bookstores thought it would sell.

He kept on insisting that his easy-to-understand book would sell. The bookstores relented, and his book became a best seller. The title? "DOS For Dummies."

That one book spawned literally hundreds of other book in the "For Dummies" library. Now it's hard to imagine any home in America NOT having a "For Dummies" book somewhere in it.

And it all started because one man strived to "keep it simple". Dan Gookin put himself in the reader's shoes.

Can you do the same? Sure you can. If you think about it, you can make that site that appeals even more to your audience, and bring even greater Adsense profits, now and in the future. Now, get to it!

Till Next Time, Keep Building!

Share this article on: Facebook, Twitter, Whatsapp

Optimizing Your Articles For Adsense

(category: Ppc-Advertising, Word count: 458)
Share this article on: Facebook, Twitter, Whatsapp

Many writers have spent hours creating interesting and unique content. The problem is, the wrong ads are showing on those articles. This means that even with a decent amount of traffic, it doesn't lead to clicks. No clicks equals no income. In this article, we'll show you how to optimize those articles so that the right ads appear on your pages.

Start by doing some research on your keywords. That's how people find you from the search engines. My favourite tool is located here:

Most articles should have a theme. Wedding, sports, gambling, etc. Key in this theme into the tool and make a search. The tool will suggest numerous keywords based on your input. There are a couple of features that I love about this tool.

Firstly, it shows you how many searches are being made for a particular keyword phrase. The greater the number, the more popular a keyword is. Don't be afraid of competition. With a site that is search engine optimized (e.g., you will still get visitors. I'll elaborate on that later.

The second thing I love about this tool is that it shows the search counts in the most recent month. It's a great tool for measuring CURRENT popularity and you want to write articles that are currently popular to have any kind of chance in the face of fierce competition.

Make a list of these keyword phrases. I personally love to have a long list that include any phrases that have more than 2 words in them. Why? Simply because my traffic reports show that most people arrive at my site by searching for long keyword phrases. That's also how your articles will get traffic and they are very targetted traffic. If you have a product to sell, this kind of traffic would be exactly what you'd be looking for.

Now that you have your list, throw them in the title of your article. Start your article with those keywords as well. There are tons of information out there about keyword density but in my opinion, to follow strictly to keyword density is a little overboard. Time is needed to check your articles on keyword density and as far as I'm concerned, I can make better use of that time. For example, write more articles!

To ensure that your article is optimized, sprinkle your keywords casually in every other paragraph and you should do just fine.

In summary, simple follow the following steps:

1) Research on keywords

2) Make a list of keywords

3) Include these keywords in title

4) Start your article with a popular keyword phrase

5) Sprinkle similar keyword phrases in every other paragraph

6) Submit to

7) Write more articles!

Share this article on: Facebook, Twitter, Whatsapp

Google Adsense Tips For Maximum Earnings And How To Avoid Smart Pricing

(category: Ppc-Advertising, Word count: 1804)
Share this article on: Facebook, Twitter, Whatsapp

Almost everyone has probably heard of AdSense by now, if not then I am pretty sure you have seen AdSense and may have not even known what it was. To explain AdSense, I must first tell you a little about ' AdWords ', Adwords is a Pay-Per-Click (PPC) advertising system that is available through Google the search engine. You create a small text ad, which is placed on Google's search result pages, the ads match your websites subject or content. You bid or set a fee that you are willing to pay Google every time someone clicks on your ad, this is a great way to get highly targeted traffic that can turn into sales, subscribers, or whatever you are trying to achieve with your website traffic.

Now that I have explained Adwords, I can now tell you about AdSense. AdSense makes it possible for website owners to earn money by simply letting Google place ads on their web pages. AdSense ads can be either text or images, the ads can be altered to blend into the webpages, so they don't make your site look junky or poorly designed. AdSense ads are highly relevant to the content of most webpages, for instance if you place AdSense ads on a webpage that sells Coins, you will get ads about selling coins or other coin related subjects. Every time a website visitor clicks on one of the AdSense ads on your webpage, you earn money, and every month after your first balance reaches one hundred dollars, Google will send you a check or you can have the money deposited into your checking account. The AdSense program is a great way to earn extra money if you have a website, it's easy to make a few dollars every day, and some folks are making thousands of dollars per month doing it.

When I first started Adsense, I placed the ads on my webpages and it wasn't very long until I had made a small amount of money, a few days later my account balance had grown even more. I was pretty happy, but I thought to myself, after reading a lot of articles, I am not making nearly as much money as others are making with AdSense, something must be wrong. Then I thought, maybe my website doesn't get the traffic that the others are getting ? I chatted with a lot of people on the internet that were in the program, and I discovered that the amount of visitors I get, was higher than some of the traffic they receive. You may think that 200 - 400 unique visitors a day is low for website traffic, you are very wrong, the average website gets a lot less per day, especially if your website is only a few months old or is not optimized for the search engines, or it's subject matter has a very low search demand.

If my website was getting a nice amount of traffic or visitors, why was my AdSense earnings so low ? The first thing that I discovered that was wrong was ' adsense ad placement ', that's right, you have to study each webpage's layout that you plan on placing the ads on. Wherever your webpage has sections or areas that grab and hold the visitors attention, this is a prime area to place a section of AdSense ads, in other words, place the ads on your webpages where folks will notice them. We are currently allowed to place up to 3 different AdSense ad sections or groups on each webpage. I found after some testing that the best places for my ads are, just under the title or sub-title, near the middle of the page, and near the end or bottom of my page. If you place one section of AdSense ads near the top of your webpage, folks entering your site will probably notice the ads, and if they scroll down a ways and theres more ads, that increases the odds that they will notice them also. Probably the best place to place one section of ads is at the bottom of your webpages, right after your last bit of text or interesting reading, but make sure you place the ads before any other links, because when visitors are ready to leave your site, they may leave by clicking on one of your ads, earning you money, and if you have other links showing before your ads, they may leave your site by clicking on one of them. So after I studied the layout of all my webpages, I went back through and repositioned the AdSense ads, almost immediately I noticed my earnings increased.

I left my webpages alone, and about three months later I received my first check in the mail, it wasn't a lot of money but still for really doing no physical work I was very glad to get it. My earnings slowly started getting better and better after that first check, the next month I received another check, then the following month I got another and so on. After having been in the AdSense program for about 8 months, and chatting with more folks who were also in the program I found that my earnings were still low compared to some other people.

I then discovered another method that increased my earnings even more. I noticed that my ads stood out from the rest of my webpages text and content. I had always thought, I should make my ads a different color than my webpages background so folks would notice my ads, and click on them, I was totally wrong. Almost everyone that has been on the internet for any length of time, has become so accustomed to seeing banners and other flashy ads that almost everyone now has what is called 'ad blindness', that is, when they visit a site they are automatically turned off or they ignore anything that looks like an ad. I used the Adsense editor and I changed my ads background and border colors so they matched the background color of my webpages, and I changed the text color of the ads so they matched the text color of my webpages content. The ads blended in very well, to me they were barely noticeable from the rest of my webpage, but right away the number of clicks on the ads increased, and the earnings went up even more.

I left my webpages alone and for another couple months my earnings stayed about the same, I was content with the results, but my earnings were still not as good as some of the other folks who received roughly the same amount of traffic that I did. Then I found out that they had done something else to their AdSense ads, something that made the ads seem to really get peoples attention, they were placing images near the ads, it seemed adding images made the ads look unique and it helped make the amount of clicks on them rise. So I searched the internet and I found some little icons and images that matched the content of my webpages, and near where the Adsense ads were shown, I displayed the images by adding a simple html image tag. I asked google if adding the images was within the AdSense rules, and I was advised that they were fine as long as they didn't make folks click on the ads, by this I mean, you cannot have a flashing sign that says, ' click these ads ', or you shouldn't have a scantily dressed girl pointing to the ads saying ' make me happy - click here ' or stuff like that, just make some nice little images that pertain to your webpages content.

The next couple months or so, my earnings still continued rising slowly. By this time, besides my regular webpages I had been working on several BLOG's pertaining to different subjects, so I thought I might as well place AdSense ads on all of my blogs also and make even more money. For a couple weeks my earnings went up quite a bit, and I was very happy, then all of a sudden, just like someone turning off a switch, my AdSense earnings plummeted. I was now making in a day, what I had made when I first joined the program, what the heck happened I thought to myself ? My traffic was still slowly rising, the number of clicks was rising, but for some strange reason, the earnings per click, (EPC) had dropped a lot, it was horrible.

Then I learned that Google had introduced a new feature or system into the AdSense program, called 'smart pricing', 'smart pricing' automatically adjusts the cost of an ad click. Using Googles system of analyzing AdSense data, if it shows that a click from one of your webpages is less likely to turn into an online sale, or other business result for the Ad publisher, the amount you earn per click in AdSense is greatly reduced. When 'smart pricing', was introduced, some AdSense users saw their EPC drop to as low as 3 cents a click, where before 'smart pricing', that same click might of earned them a dollar or much more, this was quite a drastic drop in earnings. What is horrible about 'smart pricing', besides the earnings loss to AdSense users, is that one site or webpage can trigger it, and once triggered by that one webpage, it effects your entire account and every webpage you have will now earn substantially less per click. Remember awhile back when I had added AdSense Ads to my BLOG's, that seemed to be what had triggered smart pricing for me. The BLOG's were on numerous subjects, but they were not business or real professional sites, so hardly any business results such as sales, occurred from folks clicking the ads on these sites. After I removed the Adsense ads from the BLOG's, it took about a week, then I noticed that the EPC was once again climbing back up, yes the 'smart pricing', spell had been broken.

If you are thinking about trying AdSense, or if you are already in it, beware of the smart pricing curse, or if it has already effected your earnings, try removing AdSense ads from your webpages a few pages at a time, the smart-pricing system is evaluated each week, so it will take a few days to see if you have removed ads from the page(s) that triggered it.http://inovatrek.dealspot.hop.clickbank.netYou may publish this article in your ezine, newsletter or on your web site as long as it is reprinted in its entirety and without modification except for formatting needs or grammar corrections.

Share this article on: Facebook, Twitter, Whatsapp

Is Advertising On Craigslist Better Than Advertising On Myspace

(category: Ppc-Advertising, Word count: 354)
Share this article on: Facebook, Twitter, Whatsapp

This article will compare effectively advertising on craigslist and using Myspace to promote product or service.

Firstly unlike other advertising opportunities there is no risk implicated in posting on Craigslist, and of course advertising is free on Craigslist. Another reason why advertising on Craigslist is so useful is the possibility of reaching a large of potential customers. Craigslist receives approximately four billion page views each month with ten million people using Craigslist each month. The key to reaching your target costumers on Craigslist is placing your advertisement in the most appropriate locations. Craigslist has a specific section for businesses to advertise their services.

Internet marketers have found MySpace can also be used to advertise products or service. Advertising on MySpace can be effective as long as it is done correctly and not in a way that is viewed as spam. The effectiveness of MySpace stems from amount of users who are currently using MySpace. Another reason why MySpace is such an effective advertising tool is there are no fees associated with using your MySpace profile to create links to products and services you offer. Participants on MySpace invest time in meeting others and making friends, most people who use MySpace are not exactly looking for information about products or services. The best way to effectively advertise on MySpace is to follow the same guidelines that would normally be followed by advertisers in online locations. This includes knowing who your target audience is and how to effectively appeal to them.


Both Craigslist and Myspace have a large amount of users, and free for advertising product or service.

To reach potential customers, location your advertisement on craigslist or Myspace is very very important.

Craigslist have a specific category for product and service while Myspace not, advertising on Myspace use MySpace profile to create links.

Craigslist also have a large potential customer but participants on MySpace invest time in meeting others and making friends and not exactly looking for information about products or services so they are unlikely to seek out product or service information.

Share this article on: Facebook, Twitter, Whatsapp

Reload this page to get new content randomly.

More Categories

Time-Management | Loans | Credit | Weather | Finance | Weddings | Trucks-Suvs | Home-Family | Cars | Self-Improvement | Reference-Education | Insurance | Vehicles | Mortgage | Home-Improvement | Gardening | Society | Parenting | Debt-Consolidation | Womens-Issues | Relationships | Acne | Interior-Design | Nutrition | Fashion | Baby | Legal | Religion | Fishing | Clothing | Holidays | Product-Reviews | Personal-Finance | Auctions | Communications | Misc | Supplements | Marriage | Currency-Trading | Politics | Goal-Setting | Taxes | Ecommerce | Movie-Reviews | Recipes | Traffic-Generation | College | Cooking | Computer-Certification | Success | Motivation | Depression | Stress-Management | Site-Promotion | Outdoors | Home-Security | Book-Reviews | History | Entrepreneurs | Hair-Loss | Yoga | Consumer-Electronics | Stock-Market | Email-Marketing | Article-Writing | Ppc-Advertising | Science | K12-Education | Crafts | Environmental | Elderly-Care | Fitness-Equipment | Cruises | Coaching | Domains | Spirituality | Mens-Issues | Happiness | Leadership | Customer-Service | Inspirational | Diabetes | Attraction | Security | Copywriting | Language | Data-Recovery | Muscle-Building | Aviation | Motorcycles | Coffee | Landscaping | Homeschooling | Ebooks | Cardio | Psychology | Celebrities | Pregnancy | Ebay | Mesothelioma | Extreme | Ezine-Marketing | Digital-Products | Fundraising | Martial-Arts | Boating | Divorce | Book-Marketing | Commentary | Current-Events | Credit-Cards | Public-Speaking | Hunting | Debt | Financial | Coin-Collecting | Family-Budget | Meditation | Biking | Rss | Music-Reviews | Organizing | Breast-Cancer | Creativity | Spam | Podcasts | Google-Adsense | Forums | Ethics | Buying-Paintings | Gourmet | Auto-Sound-systems | After-School-Activities | Adsense | Dieting | Education | Dance | Cigars | Astronomy | Cats | Diamonds | Autoresponders | Disneyland | Carpet | Bbqs | Dental | Criminology | Craigslist | Atv | Excavation-Equipment | Buying-A-boat | Auto-Responders | Auto-Navigation-Systems | Autism-Articles | Atkins-Diet | Aspen-Nightlife | Fruit-Trees | Credit-Card-Debt | Creating-An-Online-Business | Breast-Feeding | Contact-Lenses | Computer-Games-systems | Colon-Cleanse | College-Scholarship | Golden-Retriever | Anger-Management | American-History | Bluetooth-Technology | Alternative-Energy | Closet-Organizers | Elliptical-Trainers | Electric-Cars | Black-History | Air-Purifiers | Diesel-Vs-Gasoline-Vehicles | Christmas-Shopping | Choosing-The-Right-Golf-Clubs | Dental-Assistant | Decorating-For-Christmas | Beach-Vacations | Cd-Duplication | Bathroom-Remodeling | Bargain-Hunting | Candle-Making | Backyard-Activities | Auto-Leasing | Skin-Cancer | Recreational-Vehicle | Mutual-Funds | Boats | Leasing | Innovation | Philosophy | Grief | Colon-Cancer | Prostate-Cancer | Dating-Women | Audio-Video-Streaming | Forex | Digital-Camera | Cell-Phone | Car-Stereo | Car-Rental | Running | Sociology | Multiple-Sclerosis | Leukemia | Dogs | Ovarian-Cancer