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The Full Adsense Formula

(category: Ppc-Advertising, Word count: 788)
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Adsense is the best income generating program ever spawned! Why?

There is no product or service to promote. Only your domain. Webspace, an Adsense account, and highly targeted traffic is needed. Your success with adsense, you will soon learn, is as easy as driving s car or cooking a four course meal. The reality is Adsense Success and everything else has to be learned. When you learned how to drive a car it became simple and after a couple of months of driving everyday or so. It became second nature. Once you learn the Adsense formula and it's variables. The sky's the limit with Google Adsense

Learn The Adsense Craft.

You can't cheat your way to success or for some a healthy adsense income. Just like anything other skill in life, it has to be learned. Everything that everyone knows was learned from a teacher(I.E. Anyone), a book, an article(I.E. Newspapers, Magazines, and the Internet), or by word of mouth. You have to learn the adsense formula and all the adsense variables. I have a A.A.S in Computer Programming and Engineering. So believe me I know how to give low-level instructions. No one can tell YOU how to make YOUR site a success, only guide you in the right direction.

The Adsense Variables

TT(High CTR) + Content = Adsense Earnings

Content - try to have a 1000 words of keyphrase-rich content.

High CTR - highly optimized placement of the adsense code.

TT - Highly Targeted Traffic

Yes that's it. The "Adsense Formula" is just a basic math problem and as we all know any on can learn math. We're not near finished. These variables the make up the Adsense Formula is the key to your success. Why refer to them as variables, because these Adsense elements constantly change and YOU are in full control of them. Imagine a indoor plant and its variables. Sunlight, Soil PH, CO2, Fertilizer, and Water. You control every variable and if each one is highly optimized then you will have a healthy fast-growing plant. If you highly optimize each adsense variable then you will in turn receive a healthy fast growing adsense income. Now that we have an understanding let's evaluate this "Adsense Formula."

Adsense Content

Keywords are a bad idea! High paying or not. In fact don't choose high paying keywords, not because of the saturation of SEO experts, but because keywords are to broad. Adwords is ying and Adsense is yang. Broad keywords have low payouts and ctr. You want to target keyphrases, so your site only displays high paying adsense ads, not .15 adsense ads from some beginner with one of your terms in their adwords campaign. There is a lot of free content online, but it is best to use unique content for search engine purposes. To accomplish this hire a writer or choose niche subjects that you are familiar with, so that you can write your own articles and e-books. Don't base your site on money rather than your passion. Example. My passion is computers and networking.

Adsense CTR

Optimal adsense ad placement is the heart of high adsense ctr. There are four locations on a webpage the receives the most clicks.

1. Just above the fold. The fold is the end of the section of the page you can view without scrolling.

2. All along side the left column.

3. In your content, if very interesting and informative.

4. At the end of your content after a reader finishes.

Adsense ad format effects ctr greatly whether or not they are placed in the right spots. Squares receive the most clicks, beginning with the largest and so on. The ads should blend with your page. Only the link title should be a different color than the text and url. No borders unless red or yellow. They attract viewer's eyes.

The link color should match your site's links, but blue and red work the best. Incredibly Increase your adsense ctr up to 400% by placing related images above or to the left of adsense ads.

Highly Targeted Traffic

Yes, there is a difference between targeted traffic and highly targeted traffic. Someone looking for an online business would be targeted traffic to this article, but someone looking for an adsense business would be a highly targeted visitor. Why high quality traffic? Your Ctr will be amazing and unbelievable because all of your traffic will be looking for YOUR site. Don't be surprised if you have certain days where 97% of your visitors clicked an adsense ad. How? Blogs, Articles, E-books, Rss Feeds, and most SERP(search engine results page) traffic. Never use traffic exchanges or links from other sites unless their content is similar to yours.

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Advertise Online Auctions

(category: Ppc-Advertising, Word count: 305)
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Online auctions are a great way to make some nice extra cash, and even a full time living if you want to work at it. There are more than likely several people who are making money with e bay online auction listings that live next door or down the street from you. Some of those people may even say that e bay online auction has added a substantial income boost to their over all financial out look.

When it comes to online auction sites there is none bigger than e bay online auction. Many people will credit e bay online auction as the main reason they even considered getting an internet connection. You may even be one of the many who has made a nice bit of extra change with this auction services in the past. This article is NOT designed or intended to promote the use of the e bay online auction site, but rather to expose you to the wonderful opportunities that exists in the online auction world including Yahoo online auctions, e bay auctions, and other online auctions sites.

There are other online auction sites besides the famed e bay online auctions site. You should look at several other online auction sites if you plan to make a business out of it. The competition will be much less than e bay for certain products. Yes, the traffic will be much less, but if you have a good product it won';t matter all that much.

The products you can sell on e bay and other auction sites are very diverse. Many people have found a nice niche product that sells very well. There are many sites selling list of wholesale distributors for products, but the experts say it comes thorough trial and error to find the really good ones.

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Beating Adwords Mastering The Art Of Pay Per Click Advertising

(category: Ppc-Advertising, Word count: 558)
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From the Wealthy Affiliates, comes Beating Adwords, a remarkable ebook, which is in my opinion, the most useful and most up-to-date AdWords guide available to date. Published by the amazing Carson and Kyle, successful internet marketing entrepreneurs in their own right and respected owners of, Beating Adwords is the 'superior AdWords guide', providing an expert look at Google AdWords and simplifying the whole notion of earning significant and residual online income as an Affiliate Marketer from a Google AdWords campaign or other Pay Per Click (PPC) advertising campaign.

It is written in an easy narrative that the newest newbie or beginner can understand and yet is jam-packed with unique and advanced strategies for experienced internet marketers alike, Beating Adwords takes you by the hand and leads you step by step through the process of affiliate marketing, showing you in easy to follow steps how to set up a Google AdWords account and campaign correctly and efficiently to generate a much higher income and return on investment (ROI) with lower CPC expenses.

These Wealthy Affiliates are AdWords 'experts' who are already earn an incredible income promoting affiliate products with PPC campaigns. I have personally utilized the techniques taught in all my campaigns and seen a dramatic improvement to my quality score, CTR and thus lower Cost per Click (CPC). By buying Beating Adwords and putting the ideas to work, you will not only recoup the price but also you should rapidly see a dramatic improvement in your campaigns and your AdWords income and ROI will start increasing dramatically.

To give you a feel for the depth of coverage in this definitive guide, here is the books contents:

To give you a feel for the depth of coverage in this definitive guide, here is the ebook's main contents:

Section 1 - Introduction

Welcome to Beating Adwords

About the Authors

Making Money Online

Affiliate Marketing

Pay Per Click Advertising

Section 2 - Getting Started

Google Adwords

Setting up Your Account

Section 3 - Affiliate Programs

Finding Affiliate Programs


Profitable Keywords

Section 4 - Advertise Your Product

Starting a New Adwords Campaign


Writing Effective Adcopy

Adcopy that Sells

Section 5 - Outsmart Your Competition

Quality Score

Effective Bidding Techniques

Traffic and Cost

Being Profitable

Section 6 Adwords Optimization

Inactive Keywords

What can you afford?

Split Testing

Dynamic Keyword Insertion

CTR and Match Types

Content Network

Section 7 - Web Pages that Sell

Direct Linking vs. Landing Page

Creating Relevant Web Pages

The Power of a Review

Review Pages for the Advanced Marketer

Dynamic Page Optimization

Sample Landing Pages

Section 8 - Success

Staying Focused

Section 9 - Bonus

Low Cost Advertising Techniques

Promoting Beating Adwords

Section 10 - Resources


If you use, or are thinking of using PPC in your Internet Marketing efforts, Beating Adwords is the one and only product you need for Google AdWords success and PPC success generally and I have no hesitation in recommending it to any newbie or veteran alike who is serious about taming adwords and following the Way of the Wealthy Affiliate.

It also has a 60 day 100% money-back guarantee! So you have nothing to lose.

Instructive, Informative and Superior, do good market and keyword research, apply the techniques and The Possibilities are Endless!

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Six Golden Rules Of Pay Per Click Marketing Campaign

(category: Ppc-Advertising, Word count: 696)
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What are pay per click engines?

Pay per click engines as the name suggests, webmasters have to pay

a fee for each click coming from search engine results. Depending on

how much the person bids for a keyword over his competitor his

website will be positioned in the search engine results.

How pay per click search engines work?

For example if a webmaster bids $0.07 on the term 'tennis shoes'. If no

other webmaster bids more than this, he will stay in 1st position. If

second webmaster bids $0.08, then second one goes to 1st position.

Basically this is like auction procedure for No.1 position.

So what are SIX Golden tips to work with Pay per click search engines?

RULE No. 1: Keywords:

Select your keywords carefully so that every keyword reflects your

product. General keywords bring general public.

For example if you are offering search engine optimization service to

webmasters, 'search engine' will be a general keyword for you.

'search engine optimization' , 'good search engine ranking' etc,. will

be your good target keywords.

Another thing you have to remember is targeting your keywords. Like any

geographical locaton specific to your product or any specific

language...Some search engines like Google offer this feature to target

the keywords based on the countries and language.

RULE No. 2: Write a compelling ad:

Most of the times the pay per click search engine services limits your

ad characters and length. So try to keep the keyword in the ad headline

and the body.

By doing so, you will get higher click thrus for tha ads. This will be

very useful with Google, which determines your position not only by

your bidding amount but also click thru ratio. Google editors won't allow

you to use keyword more than once in your ad. It is to make use of

your ad space more efficiently.

See the example below-

"Ebay ebook: Every thing about How to make money on ebay!

An Easy to follow Guide!!"

"Ebay ebook that Stands in numder ONE position in

Clickbank Market place as a Top Seller. See the Proof!"

Certainly anybody can say that the second one pulls traffic than the

first ad.

Try different ones and see what pulls more traffic for you. Check your

spelling and grammer twice before submitting your ads.

RULE No. 3: Don't enter in to Bidding war:

Keep an eye on your Return on Investment. (ROI) It is not that easy to

resist the temptation of being number one on pay per click engine listings

especially for the beginners. Always decide an amount how much you are

going to spend on advertising campaigns. Depending on that devide certain

percentage to PPCs.

With reasonable bidding amount you can get good amount of traffic

from PPCs.

RULE No. 4: Monitor your bidding amount:

Most of the people bid once and don't remember about it for weeks. Monitor

your bid amount after logging in to your accounts. Do this atleast once

in every 4-7 days.

For example, If you go to and search for some of the the

keywords, you can find the first positions paying $0.87, $0.85, 0.35 for

the first three rankings. Don't you see who will be benefited by this?

You can get the first and second position for $0.37 and $0.36 respectively.

So always keep an eye on your bidding amount.

RULE No. 5: Landing page:

After clicking on your link and coming to your website, don't let them

search for the product for which they came to your site. Directly landing

on the product page is always a good idea and saves lot of your visitor's


RULE No.6: Track your results:

Put some source code at the end of URL. Or submit different landing page

for your product. So people coming to that URL can be tracked through a

good weblogger. More on tracking your ad campaigns is at:

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Pay Per Clicks

(category: Ppc-Advertising, Word count: 934)
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Advertising your services or products on the Internet is both extremely effective and extremely competitive. There are several ways to go about attracting traffic to your website; Pay-Per-Click is one of the options you can choose from, along with developing an SEO, or search engine optimization campaign. Both pay-per-click and SEO are targeted to get your website placed as close to the top of search engine results as possible. One of the differences is that it takes minutes to set up a pay-per-click campaign versus months for a good SEO campaign.

Pay-Per-Click is a simple type of paid advertising that most search engines, including some of the largest ones, now offer. It requires a bid for a "per-click" basis, which translates to your company paying the bid amount every time the search engine directs a visitor to your site. There is the added bonus that when a per-click site sends your website traffic, your site often appears in the results of other prevalent search engines.

As with all marketing campaigns, there are advantages and disadvantages. If you understand the process and monitor your pay-per-click campaign frequently, it can be very effective. One of the greatest advantages is that you never have to tweak your web pages to change your position in search engine results, as you must do in a typical SEO campaign. What you do have to do in a pay-per-click campaign is pay a fee.

Another advantage is the simplicity of the pay-per-click process. You just bid and you're up and running. It doesn't demand any specific technical knowledge, though the more you know about search engines and keywords, the easier - and more effective - the process will be.

The downside is that pay-per-click is essentially a bidding war. A higher bid than yours will lower your position on search engine results. This means that you will have to raise your bid to regain your position - which can obviously become quite expensive, especially if you are bidding on a popular keyword.

In order to determine if pay-per-click is a cost effective form of marketing for your business, you must do some computing to figure out how much each visitor to your site is worth. You can compute this value by dividing the profit

you make on your website over a given period of time by the total number of visitors for that same time period. For example, if your site made $5,000 in profits and there were 2,5000 hits, each visitor would be theoretically worth 50 cents. The basic formula is profits divided by visitors.

The figure of 50 cents per visitor is the point at which your business breaks even. The idea, of course, is to show a profit, not to merely cover your costs. Therefore, you are aiming at a figure less than 50 cents per click.

Be aware that the most popular keywords often cost considerably more than 50 cents a click. The only way around this is to bid less for these phrases or you will be paying too much for each individual hit.

The key (pun intended) to success is to learn everything you can about search engine keyword research. The good news is there isn't a limit to the amount of keywords you can add to your bid because additional keywords do not add additional cost. This translates into a lot less hassle for you because there is no need to optimize your site to index a particular set of keywords.

Obviously, some keywords are much more effective than others are, but they will not cost you anything except time to set-up your account in your pay-per-click bid. Of the popular search engines that offer pay-per-click, one called

Overture provides an online tool that will give you the data on how often particular keywords are entered into their search engine. They also offer suggestions for keywords after you enter a description of your site.

In pay-per-click, this written description is crucial. You must understand that the object of your description is not to generally attract visitors, but to be as specific as possible so that only those visitors who are likely to buy

your service or product go to your site. You must use expert marketing copy to guarantee that your description is both precise and enticing to attract the most ideal candidates to your site. This description is your most powerful tool to insure that your bid is profitable.

Another essential element of pay-per-click advertising is that you constantly monitor your bid. It is very important that you bear in mind that the results of the top search engines providing pay-per-click advertising, which are Overture and Adwords Select, usually appear on other popular search engines. Because of this, the competition for top ranking is intense, and very often you will find that the bidding price balloons too high for pay-per-click

to yield a profit.

If this happens, it is advisable to withdraw your bid on that particular keyword and try another one. Remember: when you pay too much per click to make a profit, you are in essence losing the bidding war.

Since losing is not acceptable, you must have a plan in place to closely track the effectiveness of your keyword. It is advisable to monitor your keywords on at least a monthly basis.

Not only is careful monitoring important, but the analysis of visitor behavior can produce invaluable knowledge about consumer motivation, habits, and trends. Expert monitoring and consumer analysis is essential to your overall business needs, and will also insure that your pay-per-click campaign is a success.

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The 7 Reasons Why Adsense Stats Are Killing Your Business And How You Can Rescue Your Revenue

(category: Ppc-Advertising, Word count: 940)
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Google adsense has to be the best thing to hit online business since the invention of the internet. The service has allowed average people and huge corporations alike to make a very decent income online with very little trouble at all. Put in a little effort to create a decent site that gets a little traffic and you can be in the money. Make better sites with more traffic and you can really rake in the cash.

However the key to any business success is to be able to track where your business is coming from and how it is interacting with your websites. Unfortunately the stats that google provides for you in your adsense account are VERY weak. In fact they provide just enough information to make it seem like you are actually getting all the information you need to succeed. Sadly that just isn't true.

In fact, relying on google's adsense stats could very well be killing your business. Hey, don't get me wrong. I'm absolutely NOT accusing google of doing anything wrong, far from it. However the information they provide just isn't anywhere nearly enough to let you make informed decisions about how to develop your web business in the ways that are most profitable for you. Below are explained some of the main reasons why relying on google's adsense stats could be a critical business mistake. At the end of the article we offer an explanation of what you can do to 'rescue' yourself from adsense stat doom.

Here then are some of the critical elements missing from google's adsense stats.

1) They provide only vague information.

The stats only show page impressions or #'s of ads loaded on a site. To get any kind of precise information you need to set up channels for EVERY ad unit you display on EVERY page of EVERY site. Not likely.

2) They are updated very slowly

While it is getting faster, stats are still on a delay. If you run a high traffic site and want to test a change which turns out bad, you could stand to lose hundreds of dollars in the hours that it takes google stats to update.

3) You have NO IDEA what pages are generating revenue and which aren't

- As I said before, yes you can have channels for specific pages, but if you have a site with more than a few dozen pages it becomes a HUGE hassle, and if you have several sites with several hundred pages each...well it just doesn't work. So there you are spending hours and cash getting traffic to certain sections of your site, but you have no real idea if that section is actually generating revenue without resorting to the clunky channel system.

4) You have NO WAY TO KNOW what ads are being clicked.

Lets face it you want to have people clicking on ads that pay you the most, not the ones that are paying out .05/click. But you can't get this info from your adsense stats. Without this info how can you possibly 'block' low paying ads from showing on your site with your adsense 'competitors' block list. And if you don't block these..well google's got to serve the ads to someone, and they're very happy to send you the .05c/click ads.

5) It is IMPOSSIBLE TO TELL where your traffic is coming from and what it is doing on your site.

- Oh sure you can look at your web stats, but there is absolutely no way to match that to your adsense stats. Perhaps your stats show that you are getting lots of referral traffic from, but how can you tell if they are actually clicking on your ads. If they aren't that traffic isn't really worth anything.

6) Visitor behaviour is unknown.

You have no way of telling if your adsense revenue is coming from a few active visitors who click several ads on several pages or if it is coming from single clicks from every visitor. Why does this matter? Well if only 1% of your visitors actually click an ad (but they click lots), you have 99% of your visitors that you have to 'convince' to click at least something.

7) Content relevance of your pages.

Do your pages show all the ads possible, or is your content not relevant 'enough' to qualify for full ad quota displays? You MUST know this information. The less relevant your content means google will send you fewer ads, or PSA ads just to fill the space. You ain't gonna make much on PSA's (actually you make NOTHING).

There are other reasons why google adsense stats just aren't enough, but I think the 7 above should be enough to make the point. Rely on google's stats at your own expense.

This isn't the right place to go into a detailed explanation of how to fix this cash killing problem. However it isn't all that difficult to solve all these problems and more that come from depending on google adsense stats. Simply said, all that is required is to add a little code to your web pages that grabs the extra essential information you need to be able to properly and accurately track your adsense earnings. Getting your hands on this vital information will let you see exactly what you need to do to make a dramatic change in your adsense earnings.

Thanks for taking the time to read this, and I wish you all the very best of success.

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2 Surefire Ways To Maximize Your Adsense Earnings Almost Instantly

(category: Ppc-Advertising, Word count: 730)
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Most webmasters know that Adsense generates a sizeable source of additional advertising income. That is why most of them use it to go after high paying keywords. They have with them the lists that tells what the keywords are and have already used various methods of identifying them. And yet, after putting up these supposed-to-be high paying keywords into their pages, the money they expected to come rolling in is not really coming in.

What is it that they are doing wrong?

Having the pages is with the proper keywords is one thing. But driving visitors to those pages is another matter and often the factor that is lacking.

The thing is, to get visitors to your high paying keyword pages, you need to optimize your site navigation.

Stop for a moment and think about how visitors are using your website. After a visitor has landed on a certain page, they have the tendency to click on another page that sounds interesting. They get there because of the other links that appears on a page that they initially landed on. This is site navigation. It is all about enabling visitors to move about your site. And one way of maximizing your Adsense earnings.

A typical website have menu links on each page. The wording on these links is what grabs a visitor's attention and gets them to click on one of the links that will take them to another page of that website. Links that have "free' or "download" are oftentimes good attention-grabbers.

This navigation logic can also be applied to driving traffic to your high paying pages. There are some websites that are getting a lot of traffic from search engines, but have low earnings. The trick is to try and use come cleverly labeled links to get the visitors off that pages and navigate them to the higher earning ones. This is one great way of turning real cheap clicks to real dollars.

Before you begin testing if this same style will work for you and you website, you need to have two things. Something to track and compare and some high earning pages you want to funnel your site traffic to. An option is to select a few of your frequently visited pages. This is ensuring fast result to come by.

Now, the next thing to do is think of ways to get visitors viewing a particular page to try and click on the link that will take them to your high earning pages. Come up with a catchy description for that link. Come up with a catchy and unique description for the link. Think of something that people do not get to see everyday. That will trigger their curiosity enough to try and see what that was all about.

You can also use graphics to grab your readers' attention. There is no limitation to what you can do to make your link noticeable. If you are after the success of your site, you will do everything it takes just to achieve that goal. Just be creative. As far as many Adsense advertisers are concerned, there are no written and unwritten laws to follow regarding what they write. Just as long as you do not overstep the guidelines of the search engines, then go for it.

Also remember that it is all about location, location and location. Once the perfect attention grabbing description has been achieved, you have to identify the perfect spot on your page to position that descriptive link to your high paying page.

There is nothing wrong with visiting other websites to see how they are going about maximizing their site navigation. "Hot pages" or "Most read" lists are very common and overly used already. Get to know the ones that many websites are using and do not try to imitate them.

Another way of doing it is to try and use different texts on different pages. That way you will see the ones that work and what does not. Try to mix things around also. Put links on top and sometimes on the bottom too. This is how you go about testing which ones get more clicks and which ones are being ignored.

Let the testing begin. Testing and tracking until you find the site navigation style that works best for you site.

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A Pay Per Click Beginner S Guide

(category: Ppc-Advertising, Word count: 503)
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Should you Pay Per Click?

Commonly refered to as PPC among the savy internet marketers. If you have been marketing online for any length of time you have probably seen PPC eat up your advertising dollars with little or no results.

You research and choose the hottest keywords, then burn through your daily budget in an hour with no sales. The myth that mega traffic produces mega profits is just that. A myth.

Traffic is great. Traffic improves your search engine ranking. It increases word of mouth advertising. Traffic gets you more traffic, but when you are paying a pretty penny for each and every click you want sales.

You may remember the class action law suit against Google. A group of businesses sued Google claiming the company didn't do enough to prevent click fraud so they lost money in their PPC campaigns.

In my less than humble opinion, click fraud was not the culprit. For those who don't know, click fraud is when someone who publishes Google Adsense ads clicks on ads on their own sight to make money with no intention of purchasing the product advertised.

As I said, in my opinion click fraud was not the culprit. It was badly chosen keyword phrases. Instructions on how to choose and bid on keyword phrases are available on the PPC sites so I won't go into the mechanics of bidding.

The important thing is, if you chose the most popular keyword your ad will show up in hundreds maybe even thousands of searches an hour. This means you will recieve hundreds maybe even thousands of clicks a day.

Mega traffic right? For instants. If you are selling hand painted porceliain piggy banks and you bid on the keyword "bank". Who will see your ad and possibly click on it? People looking for online banking, people looking for a rock band called "Bank", kids writing a report for school on the bankiong industry. In other words, people who don't want what you are selling.

They will click on your ad without reading the whole thing and go "This isn't what I want." and hit the back button. Remember, it cost you money for them to click. It costs them nothing, so people aren't careful about what they click on.

Choose your phrase carefully. You want clicks from visitors who are looking to buy what you are selling. Target your phrase. Bid on "porceliain hand painted piggy banks" if that is what you are selling. People who do broad searches are just looking. People who target their searches are looking to buy.

Will you get less traffic? Yes. Will you make more sales? Maybe, depending on your product, how easy your site is to navigate, your prices, etc, etc...

The point is, with PPC, looky loos cost you money. Save the most popular keywords for your free traffic sources. Target your PPC so that only credit card in hand buyers click your ads.

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Online Shopping Boom Getting Bigger

(category: Ppc-Advertising, Word count: 301)
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As the industry of online auctions continues to boom, the level of competition among the retailers also keeps getting higher. This competition makes the online shops to be very alert and updated on what the other stores are selling to make sure that it would be their prices that would be most appealing for online consumers.

It is extremely easy to find and buy anything and everything online. The diversity of the online shopping marketplace is amazing because of its global aspect. You have endless possibilities. For the convenience of online shoppers, the number of discounts in internet stores have also been growing continuously.

There are literally thousands and thousands of online stores that continue to thrive and they all provide businesses and individuals with an electronic method of buying services and products. They provide the access to the widest variety of merchandise in the comfort of their offices or homes.

Here are some of the more popular online stores or marketplaces that truly provide great products offering and service.

1. eBay

eBay is probably the most famous online auction. Consumers are able to find all kinds of items - from books to gardening tools to appliances to clothing to baby products to electronic gadgets and even cars and real estate.

2. Amazon

This would be perhaps the second largest online store, which hosts both online stores and auctions. Although Amazon also offers the same products that eBay sells, their reputation mainly lies on the category of books and video entertainment.

3. Wal-Mart

Wal-Mart is an online store, which offers a wide range of merchandise as well. However, they also offer internet services, as well as questions regarding taxes at the start of the year. This makes Wal-Mart a great place to shop and get information.

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