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Marketing Power Of Rss Content Syndication

(category: Rss, Word count: 961)
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RSS content syndication is relatively new legitimate practice in the world of search engine optimization (SEO). Marketing professionals specializing in SEO techniques are beginning to recognize the value of RSS content syndication however, and it seems that the more popular this technique becomes the more effective the results.

The value of RSS content syndication lies in the links contained within the content. This is because the big search engines like Google and Yahoo! pay a whole lot more attention to incoming links to a website than they did in the past. We'll get to content a little later, because it still counts, but it is so important to understand why syndicating content to RSS feeds across the web may make you more money and cost you LESS!

RSS feeds are appearing on websites across the internet in order to keep people up to date with the latest news or information on a particular topic quickly. And we all know that users expect quality content, but even more so they expect that content to appear immediately! And, they want to see the content. They do not want to look for the content. They do not want to link to the content. They want the content to jump off of the screen and into their brains in 10 seconds or less!

Perhaps this is why Really Simple Syndication, or RSS, came about in the first place. It's great news for web site owners too, however. Taking advantage of the huge variety and sheer number of RSS feeds that accept submissions from other websites provides a very cheap and simple way to develop more web site traffic and higher income.

Did I mention cheap? A minimal amount of time invested will allow you to not only provide a way for your loyal visitors to stay aware of your newest updates, but also to expand the awareness of the world about your services or products. I did mention cheap, right? Well, RSS content and article syndication allows you to spend some time preparing content in the standard XML RSS format and then to make it available to many free RSS feeds across the world.

If you have ever spent a large amount of money on an online marketing program - you already know the drawbacks of traditional internet marketing. Mass emails are no longer effective due to the increasing power of spam filters. Directory listing services are finding that their clients are removing their links due to retribution by the major search engine algorithms. And, Pay Per Click... well it's just really expensive if you intend to see real results.

With RSS syndication, you are never going to face any of these issues. If you can write an html file for your website, you can syndicate your own RSS content. The basic process is quite simple to master, and as you become more familiar your skills will expand quickly as well.

What's even better news for web site owners? The major search engines are not only approving of RSS syndication, they are providing RSS feeds open for submission in a huge array of topic areas like sports, entertainment, world news, travel, health and technology. There is a topic for every web site owner willing to put in a little effort! And people use their sites already, so what a better place to syndicate your content?

When you place content in an RSS feed, a link appears to your web site. This is noticed by the major search engines, and helps to increase your link popularity among the search engines. Link popularity will potentially move your site up in the search engine results pages (SERPS). Combine these two facts, and you will see that no matter how you look at it, RSS syndication will get you more traffic.

It doesn't really matter whether your additional visitors found you through an RSS feed, or if your visibility and increased link popularity allowed them to find you through a major search engine! Think about that, and you are sure to see the true benefit of RSS content.

There's that word again... "Content." RSS content is different from what you might normally expect in an SEO campaign. The reason that most web sites containing RSS feeds put them there in the first place is to provide extra information for their visitors.

Think about it, if you publish a web site geared towards IT professionals you might be providing content that is of a fairly specific nature. You may be giving information, tutorials or even advertising for a certain software package. Although this information is important to a large majority of the visitors who click on your link, some visitors may be more interested in a different area of the IT field.

Providing an RSS feed that displays the latest in the world of IT news may be a great answer. If the information found in your RSS feed is quality and relative to your visitors' interests, they will bookmark your site. Then they will COME BACK!

But what does that mean to you as the RSS syndicated content provider? It means that you will need to produce quality content - because it's your content that keeps the users coming back to the original site. As long as your content is quality, and you remain a part of that RSS feed, you will see increased new and return visitors.

And generating traffic is the largest goal of an SEO campaign, so why wouldn't you want to syndicate quality content for RSS feeds? This simple and inexpensive method of marketing your website is gaining popularity, and becoming visible now as a content provider will only mean greater returns in the future.

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Using Rss To Increase Your Pagerank

(category: Rss, Word count: 703)
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There are millions of dollars and multiple hours spent every day trying to increase website traffic, by both ethical and unethical means. There is so much demand for traffic solutions that people will go to any lengths to get ranked higher in the search engines. But did you know that you could increase your traffic by about 20% right now, with virtually no effort?

Most times when you hear something like this I suggest that you turn tail and run as it will normally lead to your site's ranking demise. This particular method of boosting traffic, however, is not a scam; it's not an unethical ploy; it is a genuine method of increasing traffic via a future internet standard. The reason that you can increase your traffic so vastly is because you are getting in on the ground floor of a new technology which will revolutionize the internet and the way that traffic is distributed.

To understand what we're about to tell you, you need to understand what an RSS feed is. Put simply, it's a standard format for sharing your content instantly with users and other websites. People can quickly get access to 'teasers' for your latest newsletters, articles, blogs, content and more, and click through to see the full version. This method of distributing your information is very helpful because it basically generates dynamic newsletters without spamming and without causing your visitor any grief at all. In fact, many users find RSS to be their preferred way to hear about updates as RSS is so fast, user-friendly, and (most importantly) dynamic.

RSS feeds are often used by news sites or blogs, as the content changes often enough to make it worth while. By using highly targeted RSS feeds, you can improve your site's web content without having to write it on your own - if someone offers you an RSS feed of their site, you can add it to your site easily. This provides you with a good content base which will keep visitors coming back. The more information that people associate your site with the more important they consider your site. The more important they consider your site, the more important search engines will consider your site. Providing RSS yourself will get lots of people to link to you and so potentially improve your search engine rankings. Why?

1. RSS feeds can provide good, relevant content for your website - there are plenty of RSS publishers with themed content for you to choose from. These highly-targeted feeds will often contain your keywords, and so increase the keyword relevancy of your website. This helps even more than you may think as the key words will be within link or "anchor" tags. Search engines value anchor tags almost as much (if not more than) header tags (h1-h6).

2. RSS feeds can provide new, fresh content. When new content is added to them, the old content drops off, making sure that your website's content doesn't go stale. Most of your visitors will not visit your site if they find that there is nothing new between the first and second time that they visit it. If you want to keep your visitors where they belong, you have to have a good selection of content that is updated on a regular basis.

3. RSS feeds can get search engines to crawl your site more frequently - daily in some cases. This helps your site to rank higher in the search engines, and gives you an advantage over your competition. Your RSS feed can do your SEO work for you.

RSS feeds can be great for getting your newsletter, articles, or blog onto other people's sites, and that's very powerful, as long as you make sure that your RSS feed is adding more to your business than it takes. In some situations, you might find that including RSS on your page makes visitors click away from your site, as they find that site's content more interesting than you - and people who click on RSS links might be less likely to click on ads. Use caution with RSS feeds, or you could be in for a shock.

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Rss And Why Its Being Considered The Newest Player In The Viral Marketing Game

(category: Rss, Word count: 712)
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I have a quick question to ask you... "Are you sick and tired of hearing about RSS(Real Simple Syndication) and how it can take your online business to New levels with VERY little effort on your part?"

If you answered 'YES' to the question above then stop reading this article Right Now!

If you answered 'NO' then your going to love what I'm about to reveal to you about RSS and WHY its being consider the newest player in the VIRAL marketing game.

But before I do I think its important you understand the mechanics of each(RSS and VIRAL marketing) and what there role is so there's no confusion.

RSS by definition - RSS stands for 'Real Simple syndication or Rich Site Summary' and is used to syndicate news or information and is usually associated with Blogs because blogs use an RSS feed to distribute their content.

Next...

VIRAL Marketing by definition - is any form of advertising and/or marketing techniques that "spread" like a virus without you having to do anything.

Now that you have an idea what the two mean and the roles they each play it's now time to tie it all together.

I have another quick question...(As you can see I like to ask questions.) "What do all website owners and portal sites need on a 24/7 basis to keep their visitors/readers coming back day after day?

If you answered 'Content' then give yourself a pat on the back because your absolutely Right!

And what do RSS feeds contain that update on a 24/7 basis?

CONTENT! Whether its News related or Articles.

And where do website owners and portal webmasters go to find these much needed RSS feeds?

You guessed it... 'RSS Directories' where hopefully You submitted your RSS feed(s) to.

The great thing about 'RSS Directories' is they are all categorized making it easy for whomever is looking.

And if your RSS feed catches their eye, guess what? They'll add your feed to there website where You'll gain all that FREE exposure at their expense.

Now, just imagine if 100 or 1000 website owners picked up your RSS feed.

Your traffic to your website would start to Explode effortlessly without you lifting a finger.

And the cool thing is all you had to do was set it up once.

The more 'Quality' RSS feeds you have out there the more opportunities you have of getting picked up by webmasters.

Do you see Now how RSS is being considered VIRAL? And this all happens while your sleeping.

It gets better So hold on.

Do you publish your own Content/Articles?

If you do you are also in for a real treat because guess what other directories are starting to incorporate RSS into their directories?

That's right, 'Article Directories'.

By submitting your articles to the TOP 'Article Directories' the same effect will happen as I outlined with 'RSS Directories'.

Remember this, people come online primarily for Information that will help solve a particular problem they are dealing with.

Websites contain 'Information'.

Website owners need Fresh 'Information' on a 24/7 basis to feed their readers needs.

RSS feeds deliver content, whether its News related or Articles, on a 24/7 basis or whatever frequency the website owner chooses.

How can you take advantage of this Right Now if you haven't already?

Simply set up a Blog at Blogger.com - http://www.blogger.com - and start posting to it on a Daily basis with your Articles, Product Reviews or News related postings related to your target audience.

Then go submit your Blogs RSS feed to all the top 'RSS Directories'.

Here's a link to a list of Top RSS Directories that you can submit your feed(s) to.

Go to: http://www.masternewmedia.org/rss/top55/

Once you've done that you'll want to Ping your Blog to get the Search Engines to come visit and start indexing your Blogs pages.

You can do this by using this Free service called Ping-O-Matic.

Go to: http://pingomatic.com/

Well there you have it in a nutshell.

I hope you see the true Power of RSS and more importantly... "WHY Its Being Considered The Newest Player In The VIRAL Marketing Game".

The only thing left for you to do is... Take Action!

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Problems Adding Rss Feeds To My Yahoo Feedburner Solution

(category: Rss, Word count: 387)
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In the last few weeks, adding feeds to My Yahoo has been next to impossible. Here's a solution that worked for me with a feedburner feed.

Why Won't It Add My Feed

If you have a blog, adding it to My Yahoo via a feed is a fairly standard option. To do this, you simply accessed your My Yahoo page, clicked "add content", click "add RSS by url" and then entered your feed. At least it used to be that way.

For the last few weeks, the add content provision for My Yahoo has developed a glitch. Following the above steps simply no longer works. Instead, My Yahoo will show you a preview of your feed, but refuses to actually add it to the My Yahoo page. Why is it My Yahoo will show you a preview, but not add the feed? This realization is followed by an combination of the following: banging head on the desk...rebooting computer...throwing computer...

Feedburner Solution for My Yahoo

Last night, I was able to add http://feeds.feedburner.com/BtrTaxRelief to My Yahoo through feedburner.com. Here's how I did it.

First, log into and pull up a My Yahoo page. Next, pull up feedburner.com in a second window. Log in to your account. In the resulting page, you should see a clickable title for your feed. To the immediate left of the title is an "xml" link in light grey. Click it to open a new window.

In the resulting window, you will see a light blue box followed by your feed. In the blue box near the bottom, you should see a "My Yahoo" button. Click it.

At this point, your My Yahoo add content page should appear with a preview of how the page will look in My Yahoo. This will be the same preview you were shown when trying to add the feed the traditional way. Go ahead and click the "add content" button on the top right of the page. You should see a page showing the preview and a message that it has been added.

Once you've done this, it takes up to 10 minutes for the feeds to appear on My Yahoo. I can't promise this will work for everyone, but I was able to add three feeds last night.

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What Can Rss Do For Me

(category: Rss, Word count: 662)
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If you have used the internet lately you have most likely heard of something called "RSS." If you are anything like me I am sure that you have wondered what this "RSS stuff" is all about. I am going to try and answer that question as well as explain a little bit about how RSS can be useful.

For the purpose of this article RSS stands for "Really Simple Syndication". I started my RSS research by going to wikipedia.org and simply looking up the term 'RSS'.

The information in the article I found, (http://en.wikipedia.org/wiki/RSS_%28file_format%29), is informative, but if you are like me you don't want to have to read a huge document to understand what something like RSS is all about. You want a simple, concise definition and a few example of what RSS might mean in your life.

So, let me break the topic down in a way that we can all understand.

I have been using RSS for about a year. I discovered a use for RSS soon after I started using Firefox, which is a browser alternative for Internet Explorer. (If you would like to know more about Firefox, visit

One reason to use Firefox as your web browser is that it makes using RSS simple. Firefox makes it so that whenever you go to a webpage that uses RSS you will see a small orange symbol in the address bar.

When you see this symbol, you can click on it and it will bring up an option to add a bookmark. This adds a bookmark that links directly to either a RSS file or an XML file. These files are a condensed version of the website that you were visiting when you clicked on the RSS symbol (sometimes they are referred to as "feeds').

Another great thing about Firefox is that you can read RSS files without the need for any other software. The feed will look like a folder with a collection of links that are the articles from the RSS Feed you subscribed to.

But, to get some of the more advanced feed reading features you can get an 'RSS reader'. Firefox includes an RSS reader extension that you can install called Sage. You can download it at

You can also use an online reader put out by Google here

If you aren't using Firefox and you still want to subscribe to an RSS feed the link will be a small orange button that says "RSS" or "XML." These standard icons are usually used to make the RSS Feeds easier to find.

RSS feeds are also used for Podcasts and Videocasts. A Podcast and/or Videocast is an internet radio/TV program that can be listened to on an iPod or other MP3 device. You subscribe to the RSS feed using iTunes and it will automatically download the audio file and put it on your iPod (or another type of MP3 player). If you don't have an iPod you can still use these feeds with other audio programs like http://www.cwahd.com/podcasts.html. This directory is full of Christian Podcasts.

I have a Video iPod and I love to watch Videocasts when I have some free time. I have even gone as far as mounting my iPod in my car so I can listen to audio podcasts on the way to work.

I hope that you have been able to get at least a little bit of information about what RSS is and what it can do for you. I am really excited about RSS and have started a project to have CWAHM.com and CWAHD.com redesigned to incorporate RSS for all of the articles featured on both sites. I believe that RSS will change the way that you surf the internet in the near future. It is a quick way to get a lot of information from the internet in a simple, easy to read format.

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What Is Rss And How Can It Benefit You

(category: Rss, Word count: 400)
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RSS is short for Really Simple Syndication. It is part of the XML family that is used for syndicating information. Put simply RSS allows one web site to share information with another web site.

As a web site publisher, RSS offers a way for them to publish their information on many web sites, which in turns increases their reach on the Internet and the amount of traffic they receive to their web site. They also receive more one way links back to their web site. These benefits result in an increase in their search engine ranking.

As a web site owner, RSS allows them to receive up to date links to information on a regular basis that runs on auto pilot. When the publishing site is updated, their web site is also updated.

The result of this is that their web site is updated more regularly which also increases their search engine ranking.

The other benefit the web site owner receives from using RSS is that their information remains "fresh" which encourages their visitors to return on a regular basis.

However, the web site owner does not receive the complete articles, instead, they receive a feed that contains a title, a brief description and a link to the article that resides on the publishers web site.

The main disadvantage to the web site owner is that they trade off traffic for content, as their visitors need to visit the publishers web site to read the complete article.

But, this is a minor disadvantage considering all the benefits that RSS offers the web site owner.

The web site owner will need to install some software in order for them to receive RSS Feeds.

This software ranges from commercial packages the web site owner can purchase all the way down to freeware. Before purchasing any software you should research the different software packages that are available to ensure you get the software that is most suited to your requirements.

Fortunately, setting up an RSS feed is relatively straightforward and should only take a couple of hours at the most, and, once RSS is set up their is very little maintenance (if any) required.

If you are a web site owner, you should consider the power of RSS and what it can offer you and your web site.

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How To Display An Xml Feed On Your Website

(category: Rss, Word count: 481)
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Really Simple Syndication (RSS) has taken off in a big way. Just as satellite television beams more channels into your home than you can watch, RSS allows to you display an endless amount of other peoples content. Whilst RSS XML feeds are plenty, there's not as much in the way of clear, simple instruction when it comes to making use of those feeds.

If you're one of the webmasters who uses a content management system that makes using RSS XML feeds as simple as specifying a feed URL then you're fortunate in that respect. For others, the options available tend to be offered by developers of the software and the usage instructions provided can often be riddled with technical jargon. Many cry, "Use my feed", but fewer tell you how.

One of the best and easiest ways I've found to show the content from an RSS XML feed on one of my websites is to use a ready made PHP parser. Now, don't worry about what that means, just think of it as somthing that someone has already created; a blackbox that makes it easy for you to use content from RSS feeds and display it on your website.

For this guide, I've used MagpieRSS because it's compact, works well and is distributed under the GPL, which basically means it's free for you to use. Now, MagpieRSS is written in PHP so you'll need a compatible hosting account that allows you to execute PHP scripts.

For the purposes of this guide, I'm assuming you've some level of basic knowledge about websites e.g. you know how to FTP, change file permissions etc. Covering the basics of running a website is beyond the scope of this article.

Instead, let's cover what are probably the most difficult steps; displaying the content from an RSS feed on your website.

1. Download the latest stable release of MagpieRSS.

2. Extract the contents of the ZIP file onto your computer.

3. The core files you need from the ZIP package are rss_cache.inc, rss_fetch.inc, rss_parse.inc, rss_utils.inc. You'll also need the extlib folder together with the Snoopy.class.inc file inside of it.

4. Create a new file to display your RSS feed. I've called mine, index.php. Inside this file, copy and paste the contents of the file referred to below and save it.

5. Upload all of the files and the folder mentioned in steps 3 and 4 to your hosting account. Put them into the desired location, but ensure that the Snoopy.class.inc file is still within the extlib folder.

6. Then visit the file you created in step 4 using your web browser.

That's the basics of it. Once you've got this far, customising the way you present the content of the feed is relatively easy. Just refer back to the MagpieRSS website for guidance on how to do this.

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What Is Rss And Do I Need It

(category: Rss, Word count: 277)
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RSS (Real Simple Syndication) is the talk around the net these days because of its many benefits. However many people are not really clear exactly what RSS is?

Here is a definition of what RSS(Real Simple Syndication) "IS" in plain English for those of you who are NEW to it and for those of you who are still a little bit confused about it and its uses.

RSS is an Acronym. RSS stands for "Really Simple Syndication" or "Rich Site Summary". RSS content is delivered through RSS feeds. These are simple files structured in a specific way. [A type of xml] The XML file is the format used for distributing YOUR news headlines via the Web, which is known as "Syndication".

RSS files (which are also called RSS feeds or channels) simply contain a list of items. Usually, each item contains a title, summary, and a link to a URL. RSS files look a lot like HTML code. . It is up to the user to use this information in any way that he wants.

"RSS" is simply a technology that distributes YOUR information (whatever it might be - ex. Articles, Special Offers, Product Reviews, Resource Announcements) by syndicating it across the net.

An RSS Feed is the way that your information or content can be delivered instantly to the desktop of a subscriber, by passing email and email filters.

This "Syndication" is where the TRUE power of RSS is unleashed, getting your message or information across the web in an INSTANT to websites, your subscribers and/or readers.

There are 2 main components of a RSS feed.

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Rss Feed A New Revolution On The Web

(category: Rss, Word count: 950)
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An RSS feed, also known as a "news feed", is a syndicated news feed in an XML format that you can subscribe to. A news feed reader, also known as a "news aggregator", is software that lets you subscribe to RSS feeds. Organizations will trust their employees enough to let them subscribe to RSS feeds. Once you have an RSS Reader, you can subscribe to which ever feeds you want, and quickly flick through news items that interest you. Once installed, this software will automatically aggregate and display the RSS feeds to which you subscribe. Accessing an RSS feed is just like podcasting, in that you subscribe to a feed.

Update your RSS file, and all the external sites that subscribe to your feed will be automatically updated. But already, a medical reporter could subscribe to an RSS feed and receive updates published to a health database. To subscribe to RSS feeds from USATODAY.com, simply select a content section of interest to you from the list provided on this page. Users select the rss feeds (content) they wish to subscribe. The URL you copied to your clipboard will be the location your RSS reader will require to subscribe to that feed. Use the URL that comes up to subscribe to an RSS feed of jobs in that category. The reader you choose will have instructions for how to subscribe to RSS feeds.

Reader

Using an RSS feed reader allows you to be alerted when new articles on the topics you're interested in are available. PubMed RSS feeds will include citations retrieved by your PubMed searches since the last time you were connected to your RSS reader. Through the RSS reader, feeds from various sources can be scanned with the ability to access the complete content relating to any interesting feeds. To properly read the feed, you need an RSS reader. Then, you'll need to follow the instructions for your specific News Reader in order to add the feed to your RSS list. Start RssReader and go to add( ) channel/feed and then paste (click right mouse button) the url and press ok. Add as many feeds to this free RSS reader as you want and use it as free news aggregator. The ranking lists and custom searches are available as RSS feeds that you can import into your news reader.

An RSS reader could use this hint to automatically set the polling interval for the RSS feed. Then, return to your RSS reader and follow the instructions for your particular reader for adding a new feed.

Content:

Using RSS, web content providers can easily create and disseminate feeds of data that include, for example, site links, site titles, and summaries. First of all, explore your content management system - it might already have an option to generate an RSS feed. The list below provides links to some example RSS feeds which utilise different forms of content. Content from RSS feeds can be easily repurposed allowing, for example, cross searching of a number of different feeds at once. The difference between RSS feeds and podcast feeds is that you receive text content instead of audio content. After subscribing to an RSS feed, you will be notified when new content is available without having to visit the web site. Using RSS, Web content providers can easily create and disseminate feeds of data that include, for example, news links, headlines, and summaries. This will also give them a starting point for RSS feeds for their content. All the RSS 1.0 feeds contain full article text as well as comments and related content on other sites. Developers can quickly write RSS feeds and publish content in record time.

Web:

Many aggregators are separate, "stand-alone" programs such as those listed above; other services let you add RSS feeds to a web page. The next few sections describe the state of your RSS feed as a Web document. The problems occur when software developers write bad code to publish and pull RSS feeds from the Web. This publication is transitioning from RSS feed to the more generic nickname webfeed. Blog Navigator integrates with various RSS and Internet search engines which enables you to gather webfeed results based on custom search keywords. or your favorite feed aggregator, or incorporate the RSS data into your own web site or client application. Many aggregators are separate, "stand-alone" programs such as those listed above; other services will let you add RSS feeds to a Web page.

Site:

Another thing RSS lets you do is put Monitor headlines on your site, which update themselves automatically when the RSS feeds update. The XML logo is currently in use across the Internet to indicate to users that RSS feeds are available from the site. related to data about a number of projects, or the SourceForge.net site itself) and project-specific RSS feeds. Or can RSS Feed automatically give me a nudge that something has turned up at a particular site. Formatting the feed for your site One good thing about RSS is that it has no formatting whatsoever.

Software:

It is even possible to download RSS feeds to an iPod using software such as iPod Agent. This is a piece of software that checks RSS feeds and lets you read any new articles that have been added to them. However, the software doesn't support RSS feeds that require authorization.But the software doesn't stop there. The software is pre-configured with dozens of feeds, so you can unleash the power of RSS right away. For an example click on the Link below.http://www.zwangproductions.com/Ultimate-EBook-Package.xml

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